POWERful Choices! Initiative

The demand for energy continues to grow in Wisconsin and our nation. To protect our environment and quality of life, energy efficiency and environmental stewardship must receive increasing importance. A confluence of events in River Falls offers a unique opportunity to showcase the outstanding efforts of its community leaders and residents.

During the spring of 2007, the City of River Falls City Council and Utility Commission approved the support of a "Leading By Example” initiative as presented by our power supplier, WPPI Energy. This initiative is a community-wide effort to install a strong local conservation ethic while demonstrating the effectiveness of energy efficiency, conservation and renewable resource development.

During the fall of 2012, a comprehensive review of the initiative’s first five years was compiled and can be downloaded here.